event a truly international occasion for meeting with specialist shippers of perishable goods. It was not only the warm welcome from MSC booth staff that attracted visitors but also the very special Mediterranean hospitality, which as we all know is what MSC is famous for. Visitors told us that they especially appreciated the quality and scope of the meetings with both POL and POD agents combined.
For more intensive business discussions and fast decisions several clients had access to senior managers from MSC’s Geneva HQ “Fruit Logistica is one of the most important dates in our commercial calendar and 2015 was no exception,“ says Nils Kahn, CCO of MSC Germany “The quality and quantity of visitors was outstanding and, once again, we were able to renew contact with longstanding customers of perishable goods as well as build new business opportunities for the future”.