foreign operators, including dealers and journalists. 40 foreign dealers and 68 trade journalists, for a total of 108 operators from 30 countries. 500 meetings scheduled with around 50 participating exhibitors and 960 press-matches.
These impressive figures give a sense of the commitment of the Italian Trade Agency (ICE) to supporting the internationalization of the 54th Genoa Boat Show. The traders and journalists involved come from as many as 30 different countries: China, Hong Kong, India, Brazil, Russia, UAE, Qatar, Saudi Arabia, Lebanon, USA, Australia, New Zealand, Germany, Austria, Czech Republic, France, Spain, Portugal, Belgium, Netherlands, United Kingdom, Sweden, Norway, Croatia, Poland, Romania, Ukraine, Turkey, Switzerland, Argentina. The most represented in terms of participants were the USA, Germany, India, United Arab Emirates, Brazil, Russia, Spain and China (including Hong Kong).
"The participation of such a large and mixed foreign delegation", said Roberto Luongo, General Manager of the Italian Trade Agency," has allowed many business meetings and trade press conferences to take place, thus expanding the opportunities of Italian exhibiting companies and, more generally, contributing to strengthening the Boat Show's international image and positioning, for the benefit of our entire boating industry and its exports."
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